After providing free transport of 1 million kilos of humanitarian aid and medical equipment to charitable organizations as part of the first chapter of its WeQare project that was launched in July last year, Qatar Airways Cargo is planning to announce details of the second chapter this month.
According to the company, actions under the project are related to the environment, society, economy and culture. To commemorate the program, the cargo carrier has released a special logo that has tree patterns that symbolize life and growth, the environment and society as a whole.
“We are deeply concerned about the legacy we leave for the future generation,” said Guillaume Halleux, Chief Officer Cargo at Qatar Airways. “As a leading cargo carrier, we want to make CSR a key strategic element of our business and want our positive actions to have a ripple effect. Keeping this in mind, we are proud to present WeQare, a project close to the heart of every Qatar Airways Cargo employee.”
Last July, Qatar Airways Cargo launched Chapter 1 in its series of WeQare actions by providing the free transport of 1 million kilos of humanitarian aid and medical equipment to charitable organizations. Chapter 2 will be announced this month.
The cargo carrier’s employees are the driving force behind WeQare, a project that encourages cohesion and also provides a sense of fulfilment. All chapters launched throughout the programme are directly linked to everyday activities of the cargo carrier, its daily experience within the industry and its way of rethinking the business model, with sustainability as the main focus.
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